Introducing SMPL Events - CRM and e-Marketing Software Built Specifically for the Events Industry
SMPL Events Software for Event Professionals

DJs/Disc Jockeys




Event Planners








How SMPL Works

The core of the SMPL System--and the key to its customizability--is the database. Since every system comes with a dedicated database, you can add as many fields/data and users as needed. No sharing with other clients. No unused, locked-in fields cluttering things up.

We start by configuring your data fields and building an intake form that connects to your website. Once connected, form submissions go directly into your SMPL System and are auto-sorted on your Dashboard for easy access. Create & send quotes with a few clicks using our Quote tool. Take notes and schedule actions, all as you move your prospects along your sales process.

When a prospect is ready to book, create a Booked Event record, where additional event-specific information is stored. Add the event to your calendar, send out contracts and invoices, and even process payments (with an account). You can also integrate your Adobe Sign, e-mail, and social media accounts with SMPL. Clients can update their info and access documents through your Client Portal.

Designed by DJ Brian Stylez and the superstar developers at AJ Wilder Technologies, we fully understand and address the specific challenges event business owners have of keeping up with, and keeping track of, everything. That's why we're confident you'll find that SMPL Events is the system for you. Spend MORE time booking events -- and LESS time switching back and forth between numerous programs.


Direct API Connections Include

Buffer - Social Media Management Platform Acuity Scheduling Google Calendar Logo Twilio SendGrid Crate Hackers Spotify Adobe Sign


Core System Features

These are core features which are included in every SMPL system
  • Customer Relationship Manager

    Keep track of customer information in one easily accessible place and communicate with them directly from the system.

  • Customizable Database

    Your database is all yours, no sharing with other clients, create and edit as many fields as you want, customize to your business.

  • Integrated Email

    Connect your existing email account to your SMPL system. View and send emails, and easily copy communications into your CRM.

  • Responsive Dashboard

    All of your relevant records and information are pushed to your dashboard, where you can plan your day and schedule meetings.

  • Custom Form Builder

    Create custom forms using your custom data fields to collect all the relevant information directly, right from the start.

  • Drip Marketing/Automation

    Easily create campaigns to send communications based on event or customer milestones.

  • eMarketing Suite

    Compose and deploy bulk emails to all of your customers or to a sub-set of your database with just a few simple clicks.

  • Custom URL

    Get a * domain name that is all yours, where your system will be located and easily accessible.

  • Contract/Document Generator

    Create contracts that can be integrated and merged to an existing record. Output to PDF or HTML and send to client.

  • Equipment and Staff Management

    Manage your assets and personnel for individual gigs, prevent double bookings, track time off. Ideal for multiple teams in the field.

  • Quote | Proposal

    Generate customized quotes for potential clients directly within your SMPL System, and even drop that quote into an email or document to communicate to the client.

  • Invoicing/Transactions

    Issue invoices to customers, process payments, and record transactions. Access transaction history with reports.

  • Social Media Integration

    Keep your social media presence in Facebook, Twitter, Instagram and LinkedIn up to date with our Social Media Assistant.

Event Features

These features are included as part of our Events package
  • Event Client Portal

    Secure environment where clients can login to update their information and download personalized files.

  • Song Search/Listing Fields

    Search though a massive database of songs to create play and do-not-play lists, or upload your own custom lists.

  • Event Timeline Tool

    Create complex, customized timelines with just a few clicks and send to the client or vendors for review.

  • Wedding Wire Connection

    Import your Wedding Wire notifications seamlessly into your CRM with a few clicks.

  • The Knot Connection

    Import your The Knot notifications seamlessly into your CRM with a few clicks.

  • iTunes Top Songs

    Keep up to date with iTunes feed of top selling songs in the genres you care about and preview right on your dashboard.

  • Spotify Songlists

    Import a songlist directly from Spotify using only a URL & create Spotify lists directly from SMPL.

  • Export to Crate Hackers

    Place your event's songlists directly into folders in your Crate Hackers account. Organization made SMPL.

Optional Features

These features can be added onto your configuration for a small addition to your subscription fee
  • Twilio Icon


    Powered by Twilio. Send and receive SMS with attachments in your system (at this time, only one phone number per system is supported).

  • Website & Editor

    Maintain your website and keep its content up to date with SMPL's tools that facilitate responsive, SEO-optimized websites that look great on virtually any device.

  • Vanity URL

    Want your own custom url for your system? No problem. We can apply your custom domain to your website as well as your system.

  • Automated Email Import

    Set up your email inbox to import into your CRM twice a day automatically (one email address per SMPL system user).


SMPL Events Package


+$49.99 setup


  • SMPL System CRM
  • Custom System URL
  • Dedicated, Customized Database
  • Unlimited Users
  • Unlimited Records
  • Form Builder
  • Integrated Email
  • Responsive Dashboard
  • eMarketing Suite
  • Drip Marketing/Automation
  • Document/Contract Templates
  • Invoicing/Transactions
  • Social Media Integration
  • Equipment & Staff Management
  • Timelines
  • Quote Generator


Event Features


these features are included as part of our Events package
Song Search/List Field(s)
Spotify List Import/Export
Event Client Portal
Wedding Wire Lead Import
The Knot Lead Import
Crate Hackers Export


Additional Services


Auto Email Import
Custom Built Website*
Website Hosting
Vanity URL**
* one time fee for the creative build of the website, after completed the website & editor monthly fee of $25.00 is applied
** vanity URL is included with a custom website


Get Started

To see the SMPL Events System in action, we invite you to schedule a one-on-one demo.

Seeking more info? Fill out the form on this page and we'll be happy to answer any questions you have.

Once you're ready to make the switch to SMPL, click here to sign up now. We'll get you up, running and booking more events in no time at all!




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